• Nov 28, 2014

    MADE.COM says 'no' to Black Friday

    Nov 28, 2014

    You can practically feel the stress levels rising as shoppers mentally prepare themselves for the frenzied sales shopping event happening this weekend, Black Friday. Although let’s be honest, ‘Black Week’ would now be a more appropriate name, as retailers compete to extend the sales period and start their promotions before competitors.

    But when we think about it – are these so called Black Friday ‘bargains’ all they’re cracked up to be?

    Sale periods are traditionally a time for retailers to get rid of stock that isn’t selling, to make room for next season’s new products. Black Friday however comes at a peak selling time, right in the middle of ‘the golden quarter’ as shoppers frantically buy for Christmas. So how come retailers are able to make such drastic reductions and not have to give the store away too?

    The answer is simple: mark-ups. And high ones at that.

    When we started MADE.COM we saw that the average price difference between retail price and production cost could be anything from three times or up to 12 times higher than it should be.

    While sometimes, there are genuine bargains to be had, Black Friday, Cyber Monday and other major sale periods should serve as a reminder to consumers that most retailers’ margins are simply too high to begin with, and customers are not getting a fair deal.

    Of course, increasing numbers of retailers can’t compete with this discount culture, as they - fairly - keep their margins low to begin with so their products are genuinely affordable. Huge reductions on already low prices could, quite simply, put their business in danger.

    Like us at MADE.COM for instance: our prices are kept as low as possible because we’ve streamlined any processes that add on cost. So vast warehouses, agents, importers and immense shops are all out. We admire fashion brands like Everlane, another business that connects the consumer directly to manufacturers, which has previously closed its site down on Black Friday in protest.

    Instead of offering promotional deals for a couple of days, we have built fair pricing in to our business model 365 days of the year. We want to show that there is another way to sell great products, which doesn’t lead to customers being ripped off.

    By Ning Li

    This story originally appeared on the Evening Standard website: MADE.COM Boss: Why shoppers should be wary of Black Friday 'deals'

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  • Oct 13, 2014

    Introducing our Bed and Bath Collections

    Oct 13, 2014

    Screen Shot 2014-10-09 at 13.10.54

    Take a peek behind the scenes into the making of our new Bed and Bath Collections from our renowned makers in Portugal.

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  • Sep 26, 2014

    Win up to £2000 in MADE vouchers

    Sep 26, 2014


    Are you house proud? If so, you could win up to £2000 of MADE vouchers and have your home turned into a National Trust property for the weekend.

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  • Sep 25, 2014

    The House that Jack Built

    Sep 25, 2014


    London Design Festival is a Mecca for anyone interested in design. Whether it’s cool gadgets or fabulous furniture that floats your boat, this is the place to be. See what happened when we opened the doors of our customer Jack’s apartment to launch our new social platform, MADE.COM/Unboxed, at London Design Festival.

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  • Sep 23, 2014

    Ian Archer: Futurama

    Sep 23, 2014


    “My inspiration comes from many sources,”says Ian Archer, designer of the Twist collection. “It can stem from looking at random shapes in nature, architecture, automotive design… Anything really.” 
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  • Sep 22, 2014

    Playful Pattern: Interview with Casa Estudio

    Sep 22, 2014

    Made.com - We caught up with the creative minds behind the Merida Collection to find out what inspired their bold geometric rugs.

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  • Sep 17, 2014


    Sep 17, 2014


    And the winner of MADE.COM's Emerging Talent Awards 2014 is....

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  • Sep 16, 2014

    Steuart Padwick: Angled Charm

    Sep 16, 2014


    Say the name ‘Steuart Padwick’ to anyone at MADE.COM and they’re bound to get a little bit emotional.

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  • Sep 16, 2014

    James Harrison: Growing Talent

    Sep 16, 2014

    DSCF2783 B&W

    Winner of the Emerging Talent Award in 2009, British Designer James Harrison was one of the the youngest designers to work with MADE.COM.
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  • Sep 15, 2014

    MADE.COM at London Design Festival

    Sep 15, 2014


    If you're attending London Design Festival - or #LDF14 for those of you hashtagging your way through the many exhibits this week - don't miss out on the chance to poke around the MADE.COM house.

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